Nowadays designers are really try to push the limits to create memorable and surprising fashion shows. I recently saw Forever 21´s holgram fashion show-talk about new and innovative!
Salvatore Ferragamo decided this year that to make the showing of their Resort 2013 collection extra special by hosting it in Paris´s most prestigous art museum, the Louvre. I can only imagine how fabulous this would be. This is the very first time the Louvre has opened their doors to this type of event. Clearly, it was a big deal, as celebs Leighton Meester, Hilary Swank and Freida Pinto were seated front row.
The Florence-based fashion house hosted the show in an impressive 120 meters of the Denon Wing arcade of the almost 900-year-old building thanks to its sponsorship of the Louvre’s current exhibition of “The Virgin and Saint Anne,” the last painting by Florentine master Leonardo da Vinci.
I do find it slightly interesting that the first fashion show in the Louvre was by an Italian and not French designer…hmmm?!
Apparently, the clothes were almost designed to match the Louvre´s light colored stone, with a light pastel colored palette.
See below for images of the iconic show!
Images from FashionStyle.com, Fashion-Court.com, Popsugar.com